Canada’s Organ and Tissue Donation Community/ The Donated Commercial
We used 48 donated parts from past radio commercials to create a message about the benefits of giving organs a second life.
Copywriter: Jill Mack, Art Director: Justin Turco
Key Awards
One Show
BRONZE Health & Wellness Radio
MERIT Radio & Audio Craft
Clios
BRONZE Public Service Radio
Epica Awards
GOLD Radio Advertising
SILVER Media Innovation Traditional
BRONZE Copywriting & Storytelling
ADCC
SILVER Radio Public Service
BRONZE Best Copywriting
Communication Arts
WINNER Public Service Radio
Marketing Awards
SILVER Craft Sound Design
SILVER Public Service Radio
AToMiC Awards
BRONZE Public Service Radio
Media Innovation Awards
BRONZE Best in Audio